Tesco Puncak Alam.. Finally it open! More exciting development

Dear All,

Finally TESCO Puncak Alam officially open on 28th Nov 2013. Another new landmark for such a quite town... This is shopping heavens all under one roof. Subway is here, Burger King is here, RHB is here, Unifi is here.. and many more...

My point is this...

Tesco has about 50 chains of outlet in Malaysia. They are not as big as AEON (used to be Carrefour) or Giant.. but very selective where the want to invest their market.

One common thing from all these location selection are:

1. Density of population
2. Present of younger population
3. Just look at the opening hours... up to 1am.

As I mentioned in my previous entry, buy the neighbourhood. They are here to make money and this is the fundamental business sense. Puncak Alam is definitely going to be BIG in long run...

Let's review the marketing strategies:

1. Free bus from Ijok and Puncak Alam town. Wow.. this is good. People in Malaysia love free stuffs. I still remember listening to Tony Fernades, CEO of Air Asia on his comment with regard to the low fare and the option of purchase of insurance policy... He saids, people in Malaysia love free stuff. There will be people that would pay RM10 and fly with Air Asia without any insurance. So, in this world free and freebies are GOOD.

2. Free activities for Kids.. This are the best strategy ever this kind of world. Not just TESCO, any big name would do it. Happy Meal, etc. Basically, kids don't have money. Their parent does. Kids are very good at persuading their parent to buy thing for them... You bring the kids, actually, you are bringing the whole family to TESCO Puncak Alam... Pretty neat strategy.

3. Finally, give out discounts.... TESCO Puncak Alam have the edge to be able to make their own product cheaper than the rest by 20%... How good it can be with the rising fuel, sugar, etc price... Definitely a STAR attractions...

 

 TESCO PUNCAK ALAM
No. 1, Jalan Niaga Bestari 9,
Puncak Bestari, 42300,
Bandar Puncak Alam, ,
Selangor Darul Ehsan. 

Sunday - Thursday
8:00am - 11:00pm
Friday - Saturday & Public Holiday
8:00am - 1:00am

Tip No 1#: Buy the neighbourhood, NOT homes! Consider Growth Potential

If you are looking for home, buy with your heart more than your head. BUT, if you want to an investment, put on your thinking cap.

Buying a home is an emotional decision. Everybody likes to feel that he is getting a good deal or that the property value will appreciate, but the truth is, most people buy a home because it uniquely reflect their personality.

They just want to live in a house like the one in which they grew up, and they proceed to buy a house like that, wherever it may be located. That can be FATAL.

Home buyers sometimes make mistake of focusing on home acquisition as an investment and overlook quality of life factors such as proximity to schools, parks, work and amenities. All these aspect of daily life that make a healthy, safe and comfortable home.

Tip No 1#: Buy the neighborhood.

My advice is to find the neighborhood that you like best and then select the best home for you in the neighborhood. It may not be the perfect home, but it will give you the best combination of factors that you need the maximum value and not lose your shirt when you sell.

Neighborhood drive values more than the individual homes do.

I have posted earlier in my blog on the new upcoming township called HillPark at Puncak Alam. I want to relate my tips to why you should invest in the neighborhood of Puncak Alam. This is my case study so you may want to explore other similar area that has the same traits.

As you can see from the google map above, it's going to be the next hotspot in Shah Alam. Hill park is situated just a stone away from UITM Puncak Alam main campus. With the existing mature township as Glomac Saujana Utama, IJM Shah Alam 2, and Worldwide Puncak Bestari, this is your next growth Potential Area. It has the right neighborhood, great accessibility from the new LATAR highway, University and Industrial Zone where work come in play.

Neighborhood drive values more than the individual homes.!

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